VISUAL MERCHANDISING AND PRESENTATION
May 17, 2012
A sampling of assignments for this course include:
On-campus visual display creations
Off-campus visual display creation
Store Display Analysis
Explore the creative techniques used in the display of retail fashion and interior design merchandise the their effective application to enhance the selling of products.
Through this course you will:
learn and apply components of merchndising displays,
Understand the influence of visual merchandising on purchase decisions of consumers,
analyze and evaluate various types of displays, and
gain and understanding of the proper use of merchandising terminology.