The University of Tennessee at Martin
College of Business and Public Affairs
Department of Management, Marketing and Political Science
Department of Accounting, Finance and Economics
Summer Semester, 2005

BASIC INFORMATION:

COURSE NUMBER & TITLE:  Management/Accounting 790, Strategic Management & Business Policy
CREDIT AND CONTACT HOURS:  Graduate, 3, 3
COURSE PREREQUISITES AND/OR CO-REQUISITES:  Must be taken in the last Semester of MBA or MAc program, have at least a 3.00 GPA in graduate courses and approval of Graduate Coordinator

INSTRUCTORS:          Dr. Mary Lemons                                    Dr. Robert L. Putman                                                   
OFFICE:                     Room  131 BA Bldg                                 Room 229B BA Bldg

TELEPHONE:              731-881-7331                                        731-881-7305; 731-352-5797  
E-MAIL:                    mlemons@utm.edu                                 bputman@utm.edu 

WEB PAGE:     http://www.utm.edu/~mlemons/                         http://www.utm.edu/~bputman 

                                                                                                               

OFFICE HOURS:      To be Announced                                      To be announced                               

TEXTBOOKS AND OTHER MATERIALS: 
1)  Dess, Gregory G., Lumpkin, G.T., and Taylor, M.L. 2004.  Strategic  Management: Creating Competitive Advantages, 2e.  McGraw-Hill-Irwin. New York: ISBN Number 0-07-287290-X. 

2)   Stickney, C.P., Brown, P.R., and Wahlen, James M. 2004.  Financial Reporting and Statement Analysis: A Strategic Perspective. Thomson-Southwestern. ISBN Number 0-324-18638-X.
3)  Other Reference Materials:  The student should have availability to one or two good undergraduate texts to use for reference during the initial class periods; (1) a Principles of Management and Organization text and (2) a Financial Accounting and Reporting text and 4) an Organization Theory and Behavior or Organization Design text.  Also, a handbook on effective writing skills (i.e., Effective Writing by Andrew, May, and May; ISBN 0-13-759408-9 will be helpful.
5)  Students should make a hard copy of all handouts from the "Tentative Schedule" section of the web page.  

   
COURSE PURPOSE, GOALS, AND OBJECTIVES

COURSE DESCRIPTION:  An advanced case study, integrating marketing, management, accounting and finance, of selected problems encountered in the management of typical organizations engaged in the production of goods and services.  Problem analysis and decision-making skills are emphasized in the context of the existing international environment.

COURSE OBJECTIVES:  This course is intended to provide the student with insight into theoretical constructs for contemporary strategic management.  Included in this are 

(1) evaluation of internal and external conditions and forces impacting business organizations, 
(2) development of strategic, business level operational, and functional strategies appropriate for these environmental conditions, 
(3) develop the student's ability to analyze (qualitatively and quantitatively) business conditions and problems and to suggest solutions to such conditions and problems, 
(4) prepare students to communicate results of their observations effectively to interested audiences, 
(5) develop leadership skills that include ethical aspects of doing business with an awareness of cultural diversity necessary to succeed in our global economy, and
(6) help the student develop implementation strategies and practices, including evaluation and control of the organization. 
(7) development of team-based skills through business situational analysis and problem solving by teams of students. 

In working to accomplish these objectives, it is intended that the student will develop an understanding and appreciation of the importance of the integration of finance, economics and accounting with strategic management and marketing concepts in order to attain organization success.

STUDENT OUTCOMES:
     By taking this course the student should be able--

1.  to develop and utilize qualitative and quantitative abilities needed for strategic decision-making, including conceptual abilities as well as quantitative analytical skills.
2.  to re-examine, integrate, and apply previous course material within the context of the strategic management concept.
3.  to enhance skills in communicating ideas and conclusions, verbally, and in written form.
4.  and, to develop and/or enhance skills in leading class discussions pertaining to theoretical constructs as well as case analysis situations.  

RELATIONSHIP TO GENERAL EDUCATION GOALS:

     In this course the instructors place a great deal of emphasis on contemporary business problem solving skills, both quantitative and qualitative in nature, and communication skills that transfer and validate such solutions to their peers.  Also corporate culture, including ethical and moral business actions and consequential social outcomes, are evaluated in the course.  

     Accordingly, one needs quantitative skills (math, physics, statistics) as well as qualitative skills (social studies, human relations, psychology) in order to be a good problem solver.  Additionally, good communication skills (English, speech, writing) are necessary for the student to effectively transmit problem solutions to various audiences.  Studies in Religion and Ethics present students the background necessary to evaluate ethical and moral policies and actions  of their assigned capstone case companies.

RELATIONSHIP TO MAJOR FIELD GOALS: 

     This is the capstone course that brings it all together in your MBA/MAc program.  It is an interdisciplinary, team-taught course that strives to integrate all of your knowledge gained from your studies of each discipline available in the College of Business and Public Affairs throughout your program.  Accordingly, this course integrates all of the disciplines into a business problem solving construct by teams of students.  Working with your team is of the utmost importance to your success in this course.

COURSE CONTENT:  Presented as a separate schedule (See Tentative Schedule)

COURSE REQUIREMENTS/EXPECTATIONS

COURSE REQUIREMENTS:

1.  Attendance and Participation:  Students are required to attend and participate in all scheduled class activities.  Your participation is expected in each class and will be considered an important part of your final grade.  Excused absences will be at the discretion of your instructor(s).

2.  Outside Reading:  You will be responsible for classroom discussion of selected articles from the outside readings listed in Appendix A.  Your grade on this portion of the course will be determined primarily by your willingness to enter into the discussion of the article when it is covered in the classroom.  This may be accomplished by posing questions related to the articles, addition of related material from other articles and publications which you may have observed in your own particular experiences, and general discussion of the articles.  Sufficient articles will be discussed in class to allow every student to participate in the process.  Copies of all of the readings can be found on line at the Paul Meek Library.  Go to the Library Web Site, click on catalog, then course reserves, and the course or faculty member.  A password that will be given to you during the third meeting (June 21) will be needed at this point.    These articles will be selected from the readings list in Appendix A.   Even though the articles may be viewed on line from The Paul Meek Library, you may retrieve the articles yourself from the Internet or your local Library.  It is recommended that you read all of the articles from the readings list even though they may not be discussed in class.  

3.  Individual Case reports:  Individual case reports based on business problems are required.  Students are responsible for preparing and submitting all written assignments in a professional manner.  This includes both (1) content and (2) appearance.  With respect to content, both breadth and depth of analysis are major components of case grades.  With respect to appearance, all written work is expected to be error-free, logically and well-organized, and coherent.  Avoid rambling discussion and verbosity.  Consider your written work as “Reports to Management,” such as you might submit to a client if a management consultant, or your employer who assigned you responsibility for a complete staff report.  You should not  plagiarize in any form or fashion in your written assignments.  In the past your professors have returned written cases to students with zero grades when plagiarism is evident.  Your case assignments will be made during the progression of the course to allow sufficient time for completion and submission.

Written work is due when announced.  Late papers will be marked down one letter grade per class period late unless you have a valid excuse for the tardiness.

4.  Capstone Project:  This is designed as a culminating experience and will require oral and written presentation by teams.  This project will be prepared according to guidelines presented in the initial class meeting and is due at the conclusion of the last regular class meeting which is the week before final exams.  The oral presentation will be given during the last class.  Since this is a team project, each team member must be a part of the oral presentation.

Grades are based on a point system as follows:
                                                                
Dr. Lemons      Dr. Putman
             Class Participation                    50  points       
50 points
             Individual case                         100 points        50  points
             Discussion of Articles                                         50  points
             Group Project                           
100 points      100  points  (See note below)
             Group Project presentation      25 points        25  points
             Total points possible                275 points      275  points

Your points earned will be converted to 100% scale and your letter grade awarded as follows.

       90-100% = A, 80-89% = B, 70-79% = C, 60-69% =D,59% or below = F

Important:  You must make a B or better in this course in lieu of taking a comprehensive exam. The student must bring at least a 3.0 GPA into this course. 
 

Notes and Additional Information - Capstone Project:

There will be teams established during your first session with Dr. Lemons.  Each team will then be assigned a company as its project.  The team will be responsible for researching and analyzing the company as to various successes and failures in attaining its objectives.  You should begin working on your project immediately following your first class meeting and continue to work in teams on the project throughout the semester.  A written report will be prepared and submitted to your instructor at the close of your last regular class meeting.  You will need to submit a copy to each professor and a third copy (that includes a CD Rom of your presentation) for the graduate office records.  The team will also present an oral report that night which will involve each team member.  The oral presentation should last from 30-35 minutes for each team.  Each team member will receive the same grade on the written report adjusted by the results of his (her) peer evaluation (100 of the total 125 points), so it is imperative that you work together and successfully integrate your part of the report.   It is suggested that you designate one team member as Editor in order to assure a smooth transition from section to section.

Important!  Each team member will participate in peer evaluation of fellow team members.  In the past individual team member grades have been marked down  due to poor ratings by other team members.  Each team member will receive an individual score (up to 100% of the report grade) based upon his (her) peer evaluation results.  For example; Suppose your team report grade is 90.  Your other team members rate you 70% as a team member.  Your report grade would be 63/100 (90 X .70).  Part of your success in this course will be determined based on how well you work as a team member.  Accordingly, the impression your fellow team members develop of your individual contribution to the total team effort is very important in consideration of your final grade.  

Dr. Lemons will have previous reports at your first meeting so you can observe the necessary content and form to receive a good grade on the report.   However, you should use these reports only as a starting point for your capstone case.  Any other interesting information and observations concerning your company will enhance your report.  Current events discussed by the Media relating to your company should be included as an important part of your capstone project.

CRITICAL EVENTS:

Last day to add this course:  June 6, 2005 

Last day to drop this course with a grade of "W":  July 5, 2005

Capstone presentation:  August 2, 2005
                                                                                             

Other Information:  Any student eligible for and requesting academic accommodations due to a disability is requested to provide a letter of accommodation from P.A.C.E. or Student Academic Support Center within the first two weeks of the semester.